Should You Run Facebook Ads?

The hardest part about propelling your business marketing can be deciding where to run ads. Google can be a great option for some people, but it can be intimidating for others. If you have a solid preexisting facebook page, running some Facebook ads could be your first step in killing the marketing game. Why run…

Why Hashtags

#whyusehashtags Hashtags were created in 2007 on Twitter as a way to link related content. Since then they have spread to all social media platforms. But, what do we gain in from using hashtags? Well, I’m so glad you asked! Hashtags provide a way for us to target our content to a directed audience. Since…

How Other People Use Facebook 1.3

After chatting with Jennifer Bober and Blue Sparrow, I decided to reach out to one more local business to see how they fought the Facebook Algorithm. The Silk Road Fair Trade Market is located in the heart of New Wilmington. The Silk Road is about bringing cross-cultural understanding to the average customer. I was so…

How Other People Use Facebook 1.2

After chatting with Jennifer Bober, next on the list was a food truck that will rock your world! Blue Sparrow is a food truck sourced in Pittsburgh, PA. They are all about bringing cultured street food to the city! I decided to reach out to the owner and see if he would be willing to…

The Importance Of Content Creation

I get it, I really do. Content is everywhere. You can’t escape the steady stream of new words, images, and videos. For a marketer though, the pressure is on. To steadily be pumping out content that is both eye-catching but true to your brand. It’s a never-ending challenge we must face head-on every single day….