How Other People Use Facebook 1.3

After chatting with Jennifer Bober and Blue Sparrow, I decided to reach out to one more local business to see how they fought the Facebook Algorithm. The Silk Road Fair Trade Market is located in the heart of New Wilmington. The Silk Road is about bringing cross-cultural understanding to the average customer. I was so…

How Other People Use Facebook 1.2

After chatting with Jennifer Bober, next on the list was a food truck that will rock your world! Blue Sparrow is a food truck sourced in Pittsburgh, PA. They are all about bringing cultured street food to the city! I decided to reach out to the owner and see if he would be willing to…

The Importance Of Content Creation

I get it, I really do. Content is everywhere. You can’t escape the steady stream of new words, images, and videos. For a marketer though, the pressure is on. To steadily be pumping out content that is both eye-catching but true to your brand. It’s a never-ending challenge we must face head-on every single day….

Value Creation Mindset

Today, I attended a Bridal Shower for my mom’s cousin. While I won’t go into too many details, I will give you a highlight. One of the bride’s good friends is a photographer! I ended up sitting next to her and talking some photography fun during the meal. What I learned is that the way…

Just Do It (For Free!)

I recently read a Medium article by Tim Denning that talked about how to build a brand. You know, how to create flow and source revenue. Tim suggests that you give what you do away for free. Tim Denning suggests four steps for finding success. “Step One: Do something valuable for someone other than yourself…