What I’m Learning:

One cool thing I learned at work last week:

– I learned how to build out programs/modules/and topics so we can create customized content for some of our clients. Our system is a WordPress shell with lots of plugins/and add-ons to make it customizable. The process of building out programs is through those plugins. After the course is built out, we link the data to WordPress and it’s good to go!

-Since we use a plugin, the forms we build out for the course could be transferred to create any form. It’s proving to be a highly transferable skill.

One cool thing I learned outside of work last week:

– I learned how to set up a wifi router. (It only took about an hour and multiple phone calls to my dad, but hey – it’s all good now!)

What I’m Creating:

One example of how I created value at work last week:

– I had the opportunity to do a few that create value. I was able to create this email for last minute gifts, we haven’t had any conversions yet 😉 (go check it out and get us a few sales!) – but lots of clicks and one of our highest open rates recently!

-I also scheduled a promising intro meeting along with overshooting my prospecting goals for the next set of reach outs.

What project I’m currently working on at my BP:

– Currently, my December PDP is turning one of our downloadable guides into Instagram story graphics. I’m about halfway through and it’s been super fun so far!

What I’m doing to become a better version of myself overall:

– Making sure that I’m always in the student mindset. There is always more to be learned; so I’ve become a steady learner through podcasts, books, sales blogs, etc. Along with engaging in feedback conversations with my boss to learn how I can refine and enhance my skills.

Weekly Wednesday Workshop:

What Praxis Wednesday session did you attend last week (ie. what was the topic & who was the guest)?

– Hannah Phillips was the guest; the topic was undefined but focused a lot on personal branding/how to brand well.

What was your favorite highlight from the session?

– I loved hearing Hannah talk about how to know if you have a strong personal brand. She talked about how your brand should reflect your identity. So when people see it they associate those 3-5 things with you.

What was your biggest takeaway from that session?

– Being someone who wants to pursue photography as more than a weekend hobby learning how to open my network in a new city was a big takeaway.

-Hannah gave me some fantastic suggestions. She recommended hosting mini sessions. Setting aside 2-3 hours and offering 20-minute sessions. They are a lot more affordable than a full session, and it allows a lot of people to see my work. She also suggested that I become a regular at a coffee shop and give them photos I take of their products. By simply asking for photo credit if they choose to share them, a whole new audience can see the work I’m capable of creating.

How do you intend to apply that takeaway to your life?

– Looking at weekends/locations in the New Year to host some mini sessions! Along with getting to know some of the local coffee shops a bit better.

What was the exercise assigned by the guest and what did you learn from it?

– HP didn’t assign us an exercise; Hannah Frankman, however, did have us do a social media audit with a partner. We had to write down the things we wanted our personal brand to be known for, and then compare notes with our partner to see if that’s what our personal brand exemplified. I am a lot more aware of my social media presence; what my personal brand currently reflects is spot on to what I thought it would. I did learn that my website could use some updates; so my whole digital footprint gives the same brand message.